At the in-Cosmetics Global 2024 event held in Paris from April 16 to 18, Quimivita, a company specializing in custom formulations, food and cosmetic ingredients, industrial and laboratory technologies, as well as veterinary and pharmaceutical applications, took part in the Sensory Bar with four new formulations.
What's special about these formulations is that they are inspired by the natural elements - fire, air, earth and water. The collection, named "Holistic Harmony: Beauty inspired by nature", aims to influence the sensorial aspect of the formulas, but also to evoke the essence of each element in the beauty routine.
The challenge taken up by the company: to demonstrate that it is possible to achieve a rich sensory experience without resorting to synthetic ingredients.
Among the creations presented is a biphasic cleanser for effective cleansing and make-up removal, "as purifying as fire."
Also on display: a sulfate-free solid shampoo with natural hydrocolloids, whose foamy lather combines the washing experience with the lightness of air.
Quimivita also highlighted a multi-concentrated serum that, like water, hydrates and revitalizes the skin, a formulation distinguished by its suspended spheres, loaded with active ingredients with illuminating, exfoliating, moisturizing and soothing properties.
The fourth formulation presented by Quimivita is an exfoliant based on upcycling. Made with ingredients of Mediterranean origin, cork and olive, it draws on the charm of the earth for renewed skin.
"Although in-Cosmetics is over, the opportunity to explore these innovative formulations remains accessible by requesting formulation booklets via the contact section on the Quimivita website."says the company.
