With the introduction of EcoFusion Top, Albéa is one step closer to responsible packaging: the two-in-one solution allows a weight reduction of more than 80% compared to standard head+cap solutions, offering a weight reduction of 55%* for the entire tube compared to standard tubes.
By designing a unique opening and closing system and reducing the components of the tube to two, Albéa makes EcoFusion Top a first in the beauty market and a new step in its product roadmap.
"Reducing the use of plastic through weight reduction is a top priority on our responsible tube roadmap," explains Caroline Hughes, Albéa Tubes Marketing Manager. As a single-component opening and closing system, EcoFusion Top is the most advanced weight reduction solution on the market. In addition, less plastic in packaging means a smaller carbon footprint and a reduced environmental impact. »
EcoFusion Top is made of HDPE to guarantee the monomateriality and recyclability of the tube. This two-in-one system is available with different skirt options such as Greenleaf for laminated tubes and Thin-Wall technology for extruded tubes.
This innovation is also adapted to the e-commerce market and complies with the Ista-6 standard.
*tube D50, 200ml, EcoFusion Top + Thin-Wall 350μm vs. standard head+cap with 500μm skirt thickness.