Solvay launches Naternal for regenerative beauty

Naternal is Solvay's new brand of biodegradable, bio-based polymers for eco-designed hair and skin care solutions.

Solvay, world specialist in biopolymers for cosmetics formulations, continues to move forward on the road to caring for people and the planet with the launch of Naternal.

This new responsible brand embodies regenerative beauty, which takes care of every stakeholder, from the planet to farming communities in the field, to brands and consumers.

"The launch of Naternal is a perfect illustration of Solvay's long-term commitment to sustainable growth.says Jean-Guy Le-Helloco, Vice President Home & Personal Care at Solvay. Naternal represents a new era in which it is possible to strike a balance between beauty care, the planet and fair treatment of growers".

Drawing on the power of nature and science, Naternal brings together biodegradable beauty care polymers, derived from guar gum or other natural raw materials, to pave the way for future innovations that meet consumer expectations and regulatory requirements. Naternal's range of ingredients is part of an eco-design approach that integrates product end-of-life management from the earliest stages of research, guaranteeing its development on the basis of both application and end-of-life performance.

According to Galder Cristobal, Director of Research and Innovation for Solvay's Home & Personal Care business, "the cosmetics industry is at the dawn of its transition to green chemistry, and one of the most pressing challenges is biodegradability. For Solvay's customers, our unwavering commitment to ecoresponsibility means they can create the next generations of biodegradable skin and hair care products with the confidence that they are taking into account the well-being of the consumer and the planet."

In the coming years, new solutions and new chemistries will emerge thanks to the commitment of Solvay's scientists and the Group's Renewable Materials and Biotechnology growth platform, dedicated to research and innovation on the use of renewable raw materials and biotechnology for the development of innovative, safe and sustainable solutions. To achieve this, Solvay is also investing in a world-class, multi-purpose microbiology laboratory. This will house state-of-the-art tools for analysis of biodegradation, human and environmental toxicity, enabling a safe and sustainable innovation process right from the design stage.

Solvay's commitment to eco-responsible beauty is at the heart of the Beauty for the Planet initiative, which aims to provide more sustainable ingredients for the benefit of consumers and the environment.

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