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Anjac presents "Anjac positive impact": its tool to evaluate the eco-responsibility of its innovations

Anjac is the first and only partner of Health and Beauty brands to develop its "Anjac positive impact" tool, in order to evaluate the eco-responsibility of its innovations in a transparent way to its customers. This initiative supports the Group's priority ambition of innovation that transforms and improves the sustainability of its offer. Anjac positive impact, an eco-responsibility evaluation grid that reveals concrete and transparent actions.

In 2021, Anjac's Innovation & Development (I&D) committee has initiated an in-depth work to define and characterize what is more sustainable innovation. In 2022, the group will make its difference and the I&D committee will work on an internal grid to guide its R&D teams in measuring and evaluating the eco-responsibility of the Group's Health and Beauty innovations. And this, in an objective way. The internal grid "Anjac positive impact" evaluates the finished product in its entirety from its design phase. It integrates different measured criteria:

- the sustainable and responsible nature of the formulations
- manufacturing processes,
- the recommended packaging,
- the CSR commitment of the manufacturing site via its Ecovadis rating.
The Anjac Group customers benefit from the scores which inform their choices. Internally, this tool allows to orientate the roadmap in terms of innovation priorities and continuous improvement. This evolving grid applies to all innovations from Anjac laboratories. On customer request, it can be used for their development projects.

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