Eau de Lessive Édition Concrète imparts a powdery floral scent to laundry, centered around a concrete note. The composition combines citrus top notes—orange, bergamot, and mandarin—with a heart of petitgrain, orange blossom, and aldehydes, followed by base notes of sandalwood, a concrete accord, and white musks.
A solid piece of writing by Anne-Sophie Behaghel
Perfumer Anne-Sophie Behaghel (Flair Paris) created this edition. She created the concrete note using aldehydes, irotyl, and methyl anthranilate, then combined it with orange blossom—an ingredient never before used in her previous fragrances. «The »Eau de Lessive Édition Concrète' laundry detergent leaves laundry with a fresh, musky, and enveloping scent.", says Anne-Sophie Behaghel.
Location and Availability
Conceived as an everyday signature scent, this limited edition is part of Studio de Parfums’ contemporary identity BDK Parfums, which has remained true to its aesthetic for ten years. L’Eau de Lessive Édition Concrète comes in a 1-liter bottle and is priced at 40 €. It will go on sale in June 2026 at BDK Parfums stores and on bdkparfums.com.
Eau de Lessive joins the previous editions—the Rose edition and the Mimosa edition—and continues a line launched in 2018 during a campaign at Le Bon Marché Rive Gauche.
