Perfume discovery specialist Carestia Arcade Beauty launches a brand new perfuming technique called "emulsion parfumée". A creative, economical and sustainable solution.
Perfume samples, scent buds, scented objects... Carestia is multiplying its research into cutting-edge discovery products, capable of supporting brands in their marketing approach. The Grasse-based company uses olfactory chemistry to create products with advanced aesthetics.
New: scented emulsion
This new method differs from the traditional impregnation process. Held between two perfume cards, the scented formula faithfully releases its olfactory notes over time (several months) without losing its potency.
In addition, this process reduces the amount of perfume used by the traditional impregnation technique by around 20 %. Finally, the absence of alcohol facilitates administrative and customs constraints, and avoids the evaporation of top notes, which remain on the paper.
Infinite scenery
This technique allows even greater creativity in decoration and finishing: various printing modes, glitter varnish, gilding, embossing, die-cutting, ejection...
"This invention, the result of several months' research, enables us to position ourselves in fast-growing markets such as high-end home fragrances," adds Marie-Hélène Marcelli, Managing Director of Carestia.
