The certificate of free sale (CVL) is an official document required by the authorities of 69 countries outside the European Union as a condition for importing finished cosmetic products into their markets. It certifies that the products comply with regulation (EC) n°1223/2009 and can therefore be marketed in the European Union.
Cosmed, the trade association representing French cosmetics companies with 1,030 members, has been issuing CVLs since 2010. To support the growth of French brands abroad, on August 20, 2024 the organization launched its new platform for issuing CVLs: www.cosmedcvl.fr.
This new CVL Cosmed platform enables data to be imported en masse via a simple Excel spreadsheet, simplifying the creation of product catalogs.
All the companies or brands in a group can be managed by a single identifier.
A new search engine also makes it easier to select products for CVL.
Another advantage of this new platform is that CVLs can be previewed prior to validation, thus avoiding errors and enabling the company to confirm with the foreign distributor, as well as secure online payment (payment by invoice is also possible).
"This new platform will benefit all cosmetics companies, whether or not they are members of Cosmed. The formalities will be extremely simple, totally secure and stored in three separate databases in France".emphasizes Jean-Marc Giroux, President of Cosmed.
For this new site, Cosmed collaborated with the Map Emulsion agency, a 17-year expert in the digital development of beauty brands. Based at the Marseille Media Center, the agency masters the challenges and best practices of the cosmetics sector, and signs partnerships with global leaders and new independent players.
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