GM Group announces the opening of its new U.S. operations site

Groupe GM, a leading supplier of exclusive hospitality products for hotels, announces the opening of Groupe GM USA, its new U.S. subsidiary, based in Hallandale, Florida.

For over 50 years, Groupe GM has been creating, producing and distributing cosmetics and accessories lines for independent hotels and hotel chains worldwide. This family-run business created the concept of branded amenity lines and has been working with the biggest names in the world of cosmetics, fashion, design and spa since 1972.

With a portfolio of over 50 prestigious brands, including those developed in-house, Groupe GM is one of the world's leading suppliers of hospitality products. Already number one in France, Groupe GM has its own factories in Europe, but also works in partnership with a selection of suppliers in other parts of the world.

Although Groupe GM has already been operating in the U.S. market for 15 years via an independent distributor, the company is now planning major investments in the U.S. over the next few years, with the strategic ambition of forging closer ties with customers in one of the world's largest hotel markets.

From the GM Group warehouse, the new administrative and sales teams will develop exclusive solutions to serve customers in the USA. The company aims to expand its customer base and add new lines to its portfolio, while focusing on continuous improvement of its practices through initiatives such as the Care About Earth. All the Group's players are committed to developing sustainable products and solutions, a commitment that will be further strengthened by the new American division.

By storing the majority of its inventory in this new warehouse and following a carefully developed logistics plan, GM Group intends to constantly improve its services.

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