Laboratoires Boiron, world specialists in homeopathy, announce their acquisition of a majority stake in Abbi, a start-up specializing in individualized cosmetic care using artificial intelligence.
Because every skin is unique, every person can benefit from an individualized daily skin care range. This is precisely what Abbi founders Joanna and Frédéric Ifergan have developed after more than three years of research and development.
The entire manufacturing process of the Lyon-based start-up, founded in 2017, is patented. According to its directors, Abbi is thus the only company in France to produce customized cosmetic skincare, thanks to artificial intelligence and selfies.
A simple photo is all it takes for a person to obtain, in just a few seconds, an individualized skin diagnosis and the formula that's right for them, with the active ingredients best suited to their needs.
Over 40,000 combinations
Abbi develops its formulas from six bases and 26 active ingredients. There are over 40,000 possible combinations to suit every skin type. Within 48 hours, customers receive their customized cream in a bottle engraved with their first name, a serum of their choice (collagen or hyaluronic) and an essential mist in a fabric pouch, delivered to their home today and soon to pharmacies and parapharmacies.
The company has also developed a range of 10 active ingredient boosters, which meet a specific need of the skin at a given moment.
Shared values with Laboratoires Boiron
Abbi (for A-authenticity, well-being, beauty and individuality), makes cosmetics composed of over 95 % of natural ingredients, with no polemical components and delivered in an eco-responsible manner. These individualized cosmetics can be used for all skin types and colors, young or mature, feminine or masculine, and will take care of problems such as wrinkles, sensitivity, shine, spots, pimples and radiance.
For the founders, "The skin is the largest organ in the human body, so taking care of your skin is like taking care of your health.. A principle shared by Laboratoires Boiron. The world leader in homeopathy is thus opening the doors of pharmacies and parapharmacies to Abbi, and will also contribute to its international reputation thanks to Boiron's worldwide presence.
With this acquisition of a majority shareholding, Laboratoires Boiron has returned to one of its traditional activities, producing a tailor-made product by hand, in keeping with its philosophy of "treating with the greatest respect".
Valérie Lorentz-Poinsot, General Manager of Laboratoires Boiron: "We're delighted to welcome a company like Abbi to our group. I was quickly impressed by the technology and the accuracy and speed of the diagnosis. As with homeopathy, Abbi understands that each person is unique and requires tailor-made care that is as eco-responsible and natural as possible. The links between our two companies are obvious. With the custom manufacturing capacity of our preparatory products, our sales force and our worldwide presence, we'll be able to bring Abbi closer to each and every one of our customers.
Joanna and Frédéric Ifergan, founders of Abbi : "The interest shown in us by Laboratoires Boiron, the world leader in homeopathy, is proof of the relevance of our project, and we're delighted. Joining Laboratoires Boiron is an immense opportunity to develop and share our dream of adapted, respectful cosmetics for as many people as possible. The shared values that animate our two companies give us confidence in the success of this partnership.
