Members of the B Corp Beauty coalition have cooperated - guided by the principle of interdependence - through working groups dedicated to packaging, logistics and ingredients, with the aim of improving sustainability standards in the beauty industry.
The B Corp Beauty Coalition launches its B Beauty Navigator to help companies and citizens make more sustainable choices by sharing best practices and useful information on packaging performance and sustainability, greener logistics, supply chain engagement and ingredient sourcing practices.
Sharing best practices and advice in the key operational areas of ingredient sourcing, responsible and sustainable packaging and logistics, the B Beauty Navigator is the result of collaboration within the B Corp Coalition to deliver global "beauty for good".
Three working groups - focusing on packaging, logistics and ingredients - were created in 2022 to collectively raise sustainability standards across the beauty industry, with the B Beauty Navigator being the first outcome of these groups. Working together, the B Corp Beauty Coalition working groups have created the world's first open library of impartial advice and guidance to help demystify the green washing jargon around sustainability claims, packaging solutions and ingredient sourcing.
Designed to help beauty companies and citizens make more informed decisions, the tool will be open-source and free to access, and will be the B Corp Beauty Coalition's first significant contribution to the beauty industry.
The B Beauty Navigator includes tips and best practices on packaging, logistics and ingredients.
Better-designed packaging
The Packaging Assessment Guide offers advice on the best - and worst - sustainable business practices, as endorsed by key industry players, and compared with the main sustainability criteria for beauty packaging. The handbook includes a glossary of packaging concepts and a practical guide to what to consider at each key stage of the supply chain.
The Sustainability Standards and Certifications Library informs companies about the latest standards and certifications published by for-profit and not-for-profit organizations, according to their needs and priorities.
Plastic Packaging Mapping is a dedicated database created to illustrate and assess the impact of the many types of plastic widely used in industry.
Greener logistics
The Guide to Greener Logistics helps companies and suppliers assess their own sustainability standards, based on B Corp. criteria. The checklist is designed to help companies and suppliers control, monitor and improve the environmental impact of their activities.
More responsible sourcing
The results of the working group on ingredient sourcing are currently being evaluated and will be published shortly.
All content is available on the B Corp Beauty Coalition website for companies committed to cooperating, prioritizing and improving their own sustainability credentials, and sharing best practices, for the greater good of our beauty industry.
