The story of Polaar takes on the trappings of a family saga whose origins are part of the snowy settings of the most remote regions of the world
From the Arctic to Antarctica, alongside his polar explorer parents, Daniel Kurbiel, founder, discovered the ability of Arctic plants to survive in extreme conditions.
His vision is then to create care products based on polar assets, both sensory, respectful of all skins and with the minimum impact on the planet. Polaar thus develops products with a soft composition and collaborates since its beginnings with the largest scientific organizations to preserve it.
Because men do not have the same skins or the same needs, the brand has imagined a complete range(Polaar Men)composed of 6 treatments made in France. They consist of polar assets up to 100% of natural origin.
The brand insists on the particular sourcing of its assets. For example, the polar peptide to revitalize and strengthen the skin barrier found in its anti-aging care. Red algae are able to survive extreme conditions and develop an Arctic peptide that strengthens the skin barrier, optimizes cell regeneration, natural hydration and collagen production.
Siberian ginseng for its part is used to tone and revitalize and is found in the eye contour care. This root grows in the undergrowth of the large expanses of the Tundra. More concentrated in micronutrients, ginseng stimulates the body to increase its resistance and vitality. Its extract comes from a controlled culture intended to preserve the rare purity of its environment.
Also in Siberia, the olive tree is used to regenerate and fight free radicals. It is used in the formula of the extreme cream. Each small berry of this shrub contains more than 108 natural active elements including an unparalleled concentration of vitamins: 30 times more than
vitamins C only one orange! It is an ally to fight free radicals, photoaging and dehydration.
Arctic lichen is present in both soap, deodorant and shower gel. This bushy little shrub is able to withstand severe droughts and large temperature differences (70º). Thanks to its antimicrobial and immuno-stimulating properties, it helps to detoxify and purify the cells of the epidermis.
And in use?
The message carried by the range is flattering transforming each consumer into an adventurer of the extreme, while taking care of the planet. The discourse is consistent with the production and packaging of recycled and recyclable cardboard, from sustainably managed forests. The very interior of the packaging includes a geographical map of the poles to really transport yourself in full expedition!
The skincare products are pleasant to apply and durable during the day.
Soap all in one (body, face, hair) is also effective. And it is easy to imagine in his bathroom in the middle of a polar mission to have to reduce his load and to have had the good idea to find a multi-purpose cosmetic. As often with this kind of products, the sensation left on the hair is not as silky as with a classic shampoo.
The deodorant for its part is not as successful as the rest of the range. Efficiency is not there for turbulent situations. The application of the stick frankly lacks slippery and can even be unpleasant ...
In summary, this new brand uses an unusual universe for male cosmetics and bets on innovative and new assets. Despite the downside concerning his "deo of the trapper", it is a great success to salute.