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PSB Industries makes Texen a unique brand in the luxury and beauty packaging market

Over the past few years, and until the recent sale of Plastibell, the PSB Industries group has refocused on Texen. Now acting as a financial holding company, PSB Industries intends to push Texen's organic and external growth towards world leadership in the Luxury and Beauty packaging market thanks to a positioning focused on eco-transition.

A clearly defined mission

"The ecological transition is no longer a matter of debate. After a global strategic review, we have repositioned the company to take up the challenges around a mission: transforming material into experience, in a virtuous way. We will be able to invest and seize opportunities so that Texen can push the product and consumer experience into a circular economy," explains François-Xavier Entremont, President of PSB Industries.

A new governance for a new strategy 

The new Comex is headed by Rémi Weidenmann, Managing Director, who has been with the group since 2014. "We have put together a young and autonomous team, capable of facing the challenges and changes in our sector," he explains. A new operational team consisting of Pierre-Yves Quéfélec, SVP Sales, Marketing & Innovation, and Christophe Cabut, SVP Operations for all the industrial sites, completes the structuring functions of CSR, HRD and CFO within the Executive Committee. These two men are highly complementary and bring to the teams their expertise in high value-added sectors such as the automotive and aeronautics industries, which are exposed to technological breakthroughs.

A strategy of supply 

Innovation at the service of the market, a robust and homogeneous global industrial platform constitute the group's new roadmap. Texen intends to push forward the interaction between its operational and strategic resources worldwide in anticipation of the markets. In this context, the role of people takes on its full meaning, in a respectful ecosystem where employees, customers and suppliers become partners. This change in attitude is based in particular on the priority given to the function of using packaging, and to its aesthetic and emotional experience. This implies a quest for quality, differentiation through innovation, the internalization of high value-added expertise and the appropriation of new technologies, particularly from other markets.

This strategy is carried out in Europe, Asia and the Americas by the group's 1,200 employees at 8 industrial sites and 3 offices dedicated to sales and trading, as well as by its partners involved in this mission.

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