Silab, an independent French supplier of natural active ingredients for the cosmetics and dermocosmetics market, opened its sixth sales platform, Silab North East Asia KK, on November 1, 2023.
"The various crises we have all faced since 2020 are significantly changing markets, particularly in Asia. Already firmly established in China since 2003 and in South Asia (in Singapore) since 2013, we wanted to intensify our activity in North Asia by creating Silab North East Asia KK. Opening a sales subsidiary in Japan seemed an obvious and necessary step to take over from our local distributor. Based in Tokyo, the Silab NEA KK team will be responsible for promoting and distributing our natural active ingredients in Japan, as well as maintaining customer relations with our long-standing distributor in South Korea. This strengthened presence will undoubtedly enhance our value proposition based on Nature, Science and Technology, and consolidate our partnerships with our customers and local universities".says Jean-Philippe Cosson, Silab's General Manager for Sales, International Subsidiaries and CSR.
Silab thus maintains its international strategy. Some 60 % of the company's sales are currently exported.
Under the responsibility of Jean-Baptiste Grieu, Regional Sales Manager, the Silab NEA KK team is set to expand in the near future.
A local stock will be built up in collaboration with a logistics company.
