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Arcade Beauty Europe under the direction of Laurent Oulès

Since the appointment of Carl Alain as CEO, the Arcade Beauty group has entrusted its European management to Laurent Oulès. Based in Paris, he took up his post during the summer.

Laurent Oules joined Arcade Beauty in August 2022 as Managing Director of the European business. His experience in the packaging sector and his strategic expertise are major assets for the group.

After starting his career with the Air Liquide group and then with the strategy consulting firm McKinsey, he joined the Pechiney/Alcan group, where he managed the international development of the European flexible packaging business. He then piloted the operations of a French industrial unit within the Amcor group, following the acquisition of Alcan Packaging. After joining Essilor in 2012 to head engineering and technology development, he returned to the packaging sector in 2015 to lead the international, industrial and commercial transformation of the Danaflex group. In 2019, he joined the Coveris Group, a leader in flexible packaging, where he led international development with global customers, focusing on high-performance and recyclable packaging. Laurent is a graduate of École Polytechnique, École Nationale des Ponts et Chaussées, and holds an MBA from the Collège des Ingénieurs.

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