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BASF launches Verdessence RiceTouch, a new biopolymer for a light, smooth, powdery skin feel, suitable for a wide range of personal care products

A new line has been added to the Verdessence product range! BASFs Care Creations launches the new Verdessence RiceTouch biopolymer on the world market. This sensory powder of plant origin, with its small particle size, feels light and soft on the skin, and is ideal for matte cosmetics. It is ideally suited to a range of natural and organic cosmetics, including face and body care, hair care and body cleansing, cotton cosmetics and sun care, while reducing the greasiness of formulas.

Produced from non-GMO rice, Verdessence RiceTouch offers high quality and excellent oil absorption. The biopolymer's compatibility in different formulations enables shine control and a mattifying effect. Additional benefits include reduced stickiness and improved spreadability. This fluid, low-dust powder has a low microbial load. A natural, biodegradable alternative to synthetic sensory modifiers. Like the other members of the Verdessence RiceTouch product family, RiceTouch offers lasting benefits. Made from natural 100 % renewable raw materials, this biopolymer is not only easily biodegradable, it also contains no preservatives. No chemical modification is required during the production process.

Sense is an important attribute for consumers when it comes to choosing cosmetic products. With Verdessence RiceTouch. we are using one of the natural offerings of bio-sourced alternatives to synthetic sensory modifiers. We are delighted to discover an ingredient with high performance and excellent sensory properties, while meeting the demand for sustainable cosmetics." says Dr Natafia Chudinova, marketing manager for Market Development Face/SkinCare.

Verdessence RiceTouch can be used alone or in combination with other biopolymers such as Verdessence Tara, Verdessence Alginate and Verdessence Xanthan to formulate a wide range of leave-on applications, including creams and lotions, AP Deos, foundations, eye shadows, dry shampoos and anhydrous products, among others.

Verdessence brings together the company's holistic range of biopolymers for personal care applications made from sustainable raw materials. With this recently introduced brand, BASF further expands its portfolio of biopolymers for application and leave-on products, and sets a milestone in its commitment to innovation in this field. All the ingredients in this portfolio are made from natural, renewable and biodegradable raw materials.

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