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Tuesday August 9th, 2022
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Diam Pack ramps up in luxury packaging


Dedicated to secondary packaging in the Luxury markets, Diam Pack continues to structure itself to expand its offer and meet the demands of brands with innovative and responsible products. Today, Diam Pack has sales subsidiaries in France, United States, Scotland, Singapore and most recently in Switzerland. Under the leadership of Ilan Schinazi, the team has just welcomed Céline Pierret to the sales department for France. His background and his expertise bring real added value to Diam Pack.

World leader in merchandising and retail, DIAM is pursuing its expansion strategy in specific segments of luxury packaging, for the beauty, wine & spirits and watchmaking markets.
After the takeover of MR Cartonnage Numérique (September 2017) and the strengthening of its DIAM Color activity (manufacture in France and China of testers, dummies and small color pack series), the DIAM Group became the majority shareholder of Cofima companies in Thailand ( manufacture of luxury wooden and sheathed boxes) and Norline in France (manufacture of small series in ultra luxury). In addition and in order to expand its range of boxes, Diam Pack simultaneously signed exclusive contracts with leading factories in China and Southern Europe.

The strength of a team

Céline Pierret takes up her duties within the group a few days before Luxe Pack. Now sales director of Diam Pack France, she intends to bring all her expertise and perfect knowledge of the sector to this new challenge.
“I am very happy to join the Diam industrial group, and Ilan with whom I have worked for a long time. It is with pleasure that I will invest myself in the development of Diam Pack, this new player in luxury secondary packaging where innovation and sustainable development are at the heart of the strategy ”


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