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Verpack Group supports the "transparent" launch of Joone skin care products

site-industries-cosmetiques A collection of "care products" on a pink background.

Initially focused on babies and then on the care of their mothers, the Joone brand has built up a totally transparent collaboration with its community. For the launch of its first beauty routine, Joone entrusted the eco-design of the boxes to the Verpack group in a sustainable partnership approach.

Joone's adventure began in 2017 with the launch of healthy and "transparent" baby diapers, capable of reassuring young parents and making their lives easier thanks to a subscription principle. Joone then initiated the concept of "companion brand" whose development relies on the collaboration of consumers. After a collection of hygiene and beauty products, the brand is launching this year a line of three face essentials. A range designed by the women of its community, some of whom have become the muses of this new ritual. A blockchain platform called Doorz is at the heart of the approach, tracing the history of the product in complete transparency: formulas, sourcing of raw materials, manufacturing methods, distribution... 

The Verpack Group acts as an informed partner

In charge of the production of the boxes, the Verpack group joins this responsible logic which forms the DNA of the brand. The group supports the brand in its choices between packaging functionality and measuring its environmental impact. Dedicated to two skin care products (cleansing gel and moisturizing cream), the boxes were made of FSC card, printed and varnished with vegetable inks. In this logic of continuous improvement, the Verpack group uses its Ecolab life cycle analysis tool for developments that are both virtuous and transparent.

"In this collaboration, we gain the competence and maturity of a group, but also the industrial flexibility adapted to our model"explains Baptiste Piraud, buyer and project developer.

Olivier Salaun, CEO of the Marvinpac group

site-industries-cosmetiques A man in a suit, Olivier Salaun, CEO of the Marvinpac Group, smiles as he faces the ocean.

Olivier Salaun is appointed Chief Executive Officer of the Marvinpac group, which includes the activities of MS Beautilab and Marvinpac.

He will take up his full duties on June 1 and will be responsible for steering and ensuring the group's growth, particularly internationally. Olivier Salaun will capitalize on the strengths of the Cosmetics and Assembly & Pack activities to offer an eco-responsible, agile and innovative service that is highly customer-oriented.

Olivier Salaun has a proven track record in leading successful organizations in a multicultural environment in the luxury and beauty, packaging and cosmetics sectors. He has held the positions of President & CEO at PSB Industries (Texen) and Vice President & General Manager at Ahlstrom Munksjö and has led numerous M&A projects in Europe, the US and Asia.

"We have decided to create this position to take a new step in the development of the group, while respecting its values and its strong entrepreneurial culture. We are delighted to entrust this responsibility to Olivier Salaun, who will be supported by a solid governance with the historical shareholders and professional directors.says the board of directors.

"It is a great pleasure to join the Marvinpac group which has a strong potential with remarkable human and technical skills. Our European industrial base, the innovation cells and the quality of our customer portfolio are a solid platform to ensure the expansion of our historical activities, as well as our diversification into new markets and growing geographical areas.says Olivier Salaun, Group Chief Executive Officer.

Texen's dynamics rewarded by EcoVadis

site-industries-cosmetiques Texen, a company, receives recognition from EcoVadis for its sustainable practices in its 2021 assessments.

Rated Gold by EcoVadis for 2021, Texen is one of the top 3 % companies in the sector. The group welcomes this recognition as confirmation of a collective effort that holds great promise for the future.

For Texen, this ranking rewards the global work undertaken over several years in the field of CSR, and particularly in the area of sustainable development, for which EcoVadis ranks the Group among the top 1 % companies in its category. Considered a major pillar, CSR governance now reports directly to general management, in the same way as general strategy and operational execution.

Actor in ecotransition

During this last year of acceleration, the Texen group has clearly positioned itself as a model player in the ecological transition of packaging. Its objective: "to transform materials into experiences, in a virtuous logic".

"People, our key value"

For Texen, the CSR dynamic is based above all on the fulfillment of its employees and the support of its partners. Networking, respect for others and benevolence are essential values for a family-owned company like Texen.

"EcoVadis is an excellent performance indicator for continuous improvement. This recognition is a source of pride for all our teams, and a motivation to strive for excellence across the entire value chain."comments Rémi Weidenmann, Executive Director of Texen PSB Industries. 

A double news for the Fine Fragrance entity of Firmenich

site-industries-cosmetiques Two photos of a man and a woman showing their self-assurance and confidence.

Firmenich, global specialist in fragrances and flavors, has announced the arrival of Robin Mason as President, Fine Fragrance North America, and Bruno Jovanovic as Senior Perfumer.

Robin Mason, President of Fine Fragrance North America

The arrival of Robin Mason she will be operational on June 14, 2021. Robin Mason will lead Fine Fragrance's activities in this zone, in charge of creation, sales, marketing, fragrance and technical development, as well as innovation.

"Robin is a highly skilled and respected leader in the beauty industry; she has built brands in different companies with great success and is recognized for her expertise in fine fragrance," said Ilaria Resta, President, Global Perfumery, Firmenich. She will bring a fresh vision to the Fine Fragrance sector and help us drive innovation and transformation to deliver the best fragrances to our customers. I warmly welcome her to our company.

Jerry Vittoria, President, Global Fine Fragrance, Firmenich, commented: "I have had the great pleasure of working with Robin for many years, and I am delighted that she is joining Firmenich. She has excellent strategic skills, commercial acumen and a passion for, and knowledge of, the fine fragrance industry. Her exemplary leadership will take our company to new heights."

Prior to joining Firmenich, Robin Mason spent four years as Senior Vice President of Shiseido Fragrances and Global SVP for Tory Burch, then a new Shiseido licensee. She developed winning marketing strategies for the US market for a growing portfolio of luxury brands, including Dolce & Gabbana, Ferragamo, Hermès, Issey Miyake and Narciso Rodriguez, as well as global strategy and product development for Tory Burch Beauty. Prior to this, Robin Mason spent eight years as Senior Vice President of Global Marketing for Elizabeth Arden, after twelve years with the Estée Lauder Companies, working her way up through senior marketing and sales positions. Robin Mason began her career in the executive training program at Macy's.

"I am delighted to join the Firmenich family, whose culture and corporate values I admire and respect, as do its employees, having worked with many of them across the creative, marketing and fragrance development teams in my previous positions," said Robin Mason, President, Fine Fragrance North America, Firmenich. "I'm looking forward to helping solidify Firmenich's reputation as a leading supplier to our North American customers."

Based at our international Fine Fragrance center in New York, Mason will report directly to Jerry Vittoria.

Bruno Jovanovic, Senior Perfumer

Firmenich's Fine Fragrance team also welcomes Bruno Jovanovic as Senior Perfumer.

With over 20 years' experience in fine fragrance, Bruno Jovanovic is renowned for his concise yet sophisticated writing style, based on unique ingredient combinations.

"We are constantly working to raise creativity to the highest level and we are delighted to have such a talented perfumer join the Firmenich family," said Ilaria Resta. Bruno's appointment illustrates once again Firmenich's commitment to creative excellence and its ability to create new benchmark signatures through a perfumer-focused organization".

Jerry Vittoria added, "Bruno's career spans two decades and includes some of the world's most prestigious fragrance launches. His dedication to the art of perfumery is matched by his intellectual approach to creation; his strong signatures are highly appreciated by his peers and adored by consumers."

Born in France, Bruno Jovanovic has been fascinated by scents, perfumes and odoriferous materials ever since he was a child. During his studies at the Lycée Condorcet, he discovered the vast selection of perfumes sold in Parisian department stores and realized that he wanted to become a perfumer. After obtaining a degree in Physics and Chemistry from the Université Pierre et Marie Curie, he entered the Isipca perfumery school, graduating with honors.

After graduating, Bruno moved to New York, where he joined IFF and spent the next twenty years working between New York and Paris, creating fragrances that have become worldwide bestsellers. Some of his many fragrances have become benchmarks for brands such as Hugo Boss, Coach, Paco Rabanne, Calvin Klein, Ralph Lauren, Frédéric Malle and Armani. Bruno sees his profession as a true vocation, in which each of his works expresses his know-how as well as his own sensibilities.

"It's an honor to join Firmenich, a fragrance house renowned for its dedication to perfumers and for its unparalleled palette of innovative ingredients, both natural and synthetic," commented Bruno Jovanovic. I'm delighted to be joining this leading company in both renewable and responsible fragrances, and to be working with Firmenich's huge palette of captives."

Based in Paris, Bruno Jovanovic will report directly to Jerry Vittoria and work with our global customers on fine fragrance creation.

A sensory journey to the heart of the Vosges forest

site-industries-cosmetiques A collection of products inspired by the Vosges forest.

Laboratoires Phytodia launches the FORêT l'effet Vosges cosmetics range, initiated by the Conseil départemental des Vosges.

Renowned for their in-depth expertise in plants over the past 15 years, Laboratoires Phytodia has announced the launch of a new range of sensorial cosmetics designed at the instigation of the Conseil départemental des Vosges. Developed around seven Vosges plants, the FORêT l'effet Vosges range for the general public draws on the region's natural resources, from undergrowth essences to fruity scents, and on the expertise of 10 local producers.

The seven plants identified by the Massif des Vosges are blueberry (antioxidant), camerise (moisturizing), lemon balm (slimming and firming), fern (slimming and firming), fir (anti-aging and depigmenting), rosehip (anti-wrinkle) and elderberry (soothing). After identification, these different active ingredients were featured in 13 cosmetics for face and body, "with their creamy textures and enchanting fragrances": an invitation to travel to the heart of the Vosges forest, where skin can recharge its batteries and benefit from the goodness of plants, thanks to cosmetics that are healthy and respectful of the natural world around us.

A partnership to promote local plants

This partnership, which aims to promote local plants and their benefits, reinforces the convictions of Laboratoires Phytodia, which has been working alongside local players for many years: to offer a healthy and responsible cosmetic alternative while promoting the local economy.

"Since time immemorial and throughout the world, the forest has been a place full of life and precious resources that people have used to feed, heal and shelter themselves. Thanks to scientific progress, we have succeeded in bringing out the best in plants to extract all their benefits for the skin, while respecting the environment. Because the DNA of Laboratoires Phytodia is based on the use of local plants, grown and harvested by local producers. It's an honor for us to develop the FORêT l'effet Vosges brand in partnership with the Conseil Départemental des Vosges, with whom we've been working for several years".says Régis Saladin, founder of Laboratoires Phytodia.

"The Conseil Départemental has launched the FORêT l'effet Vosges brand to promote all aspects of the department's prodigious nature and the Massif des Vosges. Its forests are the ideal place to indulge in a real sylvotherapy cure, with the soothing benefits of its trees, and enjoy its exceptional accommodation, guided hikes, renowned spas and now its natural cosmetics range, 100 % Vosges. The department is proud to have embarked on a research and development program with Laboratoires Phytodia, who have identified the most effective active molecules in plants from the massif. We are delighted with our long-standing partnership with Laboratoires Phytodia, a recognized player in our region".stresses François Vannson, President of the Vosges Departmental Council.

New Pure Trade kits for Guerlain

site-industries-cosmetiques A white bag with cosmetics - New kits from Pure Trade for Guerlain.

Linen is everything

Pure Trade has produced the Kit " L'Essentiel IS IN "2021, which accompanies the launch of the foundation line L'Essentiel by Guerlain. It's made of linen on the outside and lined on the inside with a fine polyurethane material with a tone-on-tone printed logo. The outer logos are printed in TPU, for a sober, raised and contrasting effect.

Velvet made from recycled PET fibres

Pure Trade has produced a collection of three "Maxi Gift" kits for Guerlain. They are made of velvet from recycled PET fibers (r-PET) and come in 3 colors: black, white and navy. The inner lining is in fine polyurethane in a matching color, with tone-on-tone Guerlain logo printing. The outer logo is printed in TPU, for an elegant tone-on-tone effect of relief and contrast.

Expanscience launches the 5th season of its gas pedal

site-industries-cosmetiques Expanscience launches the 5th season of its gas pedal with two images of an elderly couple and a child.

Expanscience, a B Corp-certified family-owned French company specializing in osteoarthritis treatment (Piasclédine 300) and skin care (Mustela), is launching the 5th edition of its gas pedal. Expanscience is calling on start-ups to join it in order to boost joint experiments in the fields of parenting, the well-being of osteoarthritis patients, and the design of increasingly natural products that are part of the circular economy. Through this collaborative approach, the company aims to provide new answers to the needs of patients and consumers, and propose innovations that are a source of positive impact from both an environmental and societal point of view.

A gas pedal for well-being

The start-ups selected at the end of the call for applications will benefit from six months' access to Laboratoires Expanscience's teams, infrastructures and sales network, as well as tailor-made support. The resources made available to them (innovation, R&D, marketing and medical teams, etc.) will enable them to work together on a joint project.

To register for this 5th edition, start-ups must have at least one working prototype, ready to be launched during 2022, and their project must fit into one of the following themes:

● For fulfilled parenthood (e.g.: co-construction of products/services with families, support and services for early childhood workers).

● Improving quality of life for osteoarthritis patients (e.g. natural solutions for joint pain/around osteoarthritis, co-construction of new solutions with patients and healthcare professionals).

● Proximity to patients, consumers and healthcare professionals (e.g. new experience in pharmacy and role in patient care, decoding and accessibility of product information).

● Product design: naturalness and circularity (e.g. new packaging and circularity solutions, new technologies for ever more natural products).

Karen Lemasson, Director of Corporate Social Responsibility and Open Innovation at Laboratoires Expanscience, comments: "Open and collaborative working is decisive for responding better and faster to the expectations of consumers, patients and our societal challenges. Creating value cannot be done alone. We now know how enriching it is for start-ups and for our company to conduct experiments on a win/win partnership basis. Beyond a simple acceleration, we are going to work together and give each other all the keys to pursue and boost a promising joint experimentation."

Registration and calendar

- Application deadline: June 15
- Pitch: July 5 and 7
- Start of Acceleration Program: September 6
- End of program: March 2022

Here are a few examples of start-ups accelerated since 2016 

The first editions of Expanscience's "Health, well-being and prevention" gas pedal have nurtured and launched innovative projects.

1- Auxivia offers intelligent services to improve quality of life and care for the frail elderly. Its first service automates and makes reliable the monitoring and traceability of hydration for elderly people in nursing homes and at home, thanks to a connected glass.

2- Calmedica, a specialist in healthcare management, has used artificial intelligence, and in particular machine learning, to develop a chatbot for exchanging medical information by SMS or instant messaging.

3- Damae Medical has developed a medical device that enables dermatologists to acquire images of skin anomalies in depth, non-invasively, right in the office. Without the need for a biopsy, the practitioner can detect skin pathology even before the first signs of disease have appeared on the surface.

4- French Poupon offers parents-to-be the first French "Baby Box", a "baby kit" consisting of a healthy, eco-friendly cardboard cradle for infants aged 0-6 months. At the same time, the start-up wants to set up a health promotion program for parents affected by poverty.

5- Naest is a brand of clothing for patients in long-term care or with reduced mobility. Naest garments are apparently normal, but innovative in their construction, using patented techniques. They enable dignified, pain-free dressing for the patient's well-being, and quick, easy access to the body for carers and caregivers. Naest manufactures exclusively in France and has obtained Esus (Entreprise solidaire d'utilité sociale) state approval. 

6- Sublimed develops actiTENS, a connected transcutaneous electrical neurostimulator (TENS) for the management of chronic pain. A partnership has since been signed between Sublimed and Laboratoires Expanscience for connected transcutaneous neurostimulation technology.

wesource presents its new tanning booster

site-industries-cosmetiques A sand dune with tan-boosting waves.

Tanned skin is often synonymous with well-being, health and even youth. However, while the sun brings many benefits, prolonged, unprotected exposure can expose the skin to risks such as premature aging.
Seppic's active cosmetics ingredients brand, wesource, has developed Lumipod, a melanin activator for naturally tanned skin. Lumipod is a tanning activator that stimulates melanin synthesis and transfer from melanocytes to keratinocytes, without UV.

This new active ingredient, Aminovector esterified, is a defined molecule, 100 % of natural origin, Cosmos approved, with a stable and reproducible composition and high performance.

Testing in vivo comparisons with acetyl tyrosine have shown that Lumipod at 1% is more effective, with significantly visible results as early as 4 days (6 % variation in tanning, measured by variation in ITA - Individual Typological Angle - on volunteers) and over time (15 % variation maintained 15 days after stopping application).

Anne-Sophie Dutailly, wesource Product Manager, comments: "This new active ingredient is a fine example of innovation that illustrates Seppic's expertise and ability to meet the dual need for naturalness and efficacy expressed by consumers. Seppic's teams design, test and manufacture ingredients with the greatest respect for people and the environment, so that the science of ingredients progresses for the benefit of all."

A new class of plant enzymes

site-industries-cosmetiques A close-up of a purple flower featuring a new class of plant enzymes.

Plant Advanced Technologies announces the discovery of a new class of plant enzymes, published exclusively in the scientific journal PNAS1with partners from Kyoto University (Japan) and Université de Lorraine (France).

Plant Advanced Technologies PAT, a plant biotechnology company specializing in the identification, optimization and production of rare plant biomolecules for the cosmetics, pharmaceutical and agricultural plant protection industries, announces the publication in the American journal PNAS of the results of a study in which it participated, investigating a new class of plant defense molecules whose synthesis mechanisms were previously unknown.

Aromatic O-prenyltransferases: new enzymes with unsuspected powers

The discovery concerns a new class of enzymes identified in plants producing highly original natural defense substances (O-prenylated substances). The discovery of these enzymes and their associated defense mechanisms will contribute to a better understanding of the immense chemical diversity present in plants.

A world first thanks to international academic collaboration

This work was carried out within the framework of scientific collaborations between Plant Advanced Technologies PAT, the Laboratoire Agronomie et Environnement (LAE) at the University of Lorraine and the Laboratory for the Study of Plant Gene Expression at Kyoto University. They were made possible by industrial contracts (LAE-PAT) and through the collaborative projects Bioprolor2 (funded by the Grand Est region) and Impact Biomolécules (funded by the I-Site Lorraine Université d'Excellence).

A discovery PAT can exploit in all its markets

The potential of this discovery is very promising, as it provides Plant Advanced Technologies PAT with an additional biotechnological tool for the creation and industrial production of innovative new active ingredients that can be used in the various markets served by Plant Advanced Technologies PAT and its subsidiaries: pharmaceuticals, cosmetics, nutraceuticals and plant protection in agriculture.

Frédéric Bourgaud, Director of Research and Innovation at Plant Advanced Technologies PAT and co-author of the article published in the journal PNAS, explains: "This discovery will enable us to expand the portfolio of molecules we are able to generate. We are already studying the use of these enzymes in the industrial processes of Plant Advanced Technologies PAT, in particular within our subsidiary (100%) Cellengo, which produces rare molecules with high added value through fermentation processes. Cellengo's know-how is a unique asset for exploiting this discovery to offer future remarkable active ingredients for industrial use."

1 Proceedings of the National Academy of Sciences of the United States of America (PNAS)

Postponement of the Simppar

site-industries-cosmetiques A Simpar 30th anniversary poster featuring a Simpar Report event.

Created in 1991 by the French Society of Perfumers, Simppar, a trade show dedicated to raw materials and services for the perfume industry, was to celebrate its 30th anniversary on June 2 and 3, 2021 for its 15th edition.

Recent government decisions will not allow the show to take place as planned. The organizers have decided to postpone it to 2022. 

The XVth edition of Simppar will be held on June 1 & 2, 2022, Espace Champerret in Paris.

This year's floor plan and booth numbers will be applied identically for Simppar 2022. 

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