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PAT launches a moisturizing active ingredient to combat pollution

Plant Advanced Technologies - HydraQueen Exudactive

Plant Advanced Technologies (PAT), a specialist in natural active ingredients, presented HydraQueen Exudactive, an active ingredient extracted from the roots of Spiraea ulmaria.

Also known as Meadowsweet, Spiraea ulmaria is "a natural treasure trove of molecules with proven biological activities for the skin", according to the company. Its richness in secondary metabolites is multiplied by 8* thanks to a stimulation process.

Hydration and pollution control

HydraQueen Exudactive is a moisturizing, skin barrier-restructuring, anti-pollution and energizing active ingredient. Efficacy tests have been carried out. PAT reports the following results:

  • Restores the fragile balance of the skin's barrier function (+52% at D14)
  • Helps defend skin against pollution (TEER +17% on stressed mature skin), dehydration and environmental stress
  • Maintains internal hydration (+60% at D14) and protects against external irritants
  • Helps repair and strengthen sensitive skin

PAT also reports that HydraQueen Exudactive has demonstrated antioxidant and anti-free radical activities (via biological efficacy tests). in vitro and in vivo).

Exudactive technology (the new name for the "milking plant" process developed by PAT) provides easy access to the plant's roots. Spiraea ulmariaunder controlled and optimized conditions, leading to responsible sourcing and production of agrimonine, the original active compound first discovered in plants - particularly abundant in roots grown and stimulated in PAT aeroponic systems.

The combination of these skills has enabled us to produce 96 times more active compounds over the course of a plant's lifetime than with a soil-grown plant. This method of cultivation limits the impact on agricultural land.


Responsible production

Responsible innovation is at the heart of Plant Advanced Technologies' approach. The group has two research centers, one in Lorraine and the other on Reunion Island. Their credo: to explore the products of tomorrow while preserving nature and natural resources. 

HydraQueen Exudactive meets these objectives:

  • reduced cultivation area, with four harvests a year and a life expectancy of at least three years with aeroponics
  • by limiting water consumption by recycling 100 % of crop water (closed cycle)
  • using biological control and biocontrol in a natural greenhouse - zero pesticides
  • by multiplying by 96 the quantity of molecules harvested vs. in open fields.

The HydraQueen Exudactive ingredient is manufactured in France, with a fully controlled and traceable production chain from seed to active ingredient on the PAT site, guaranteeing quality: all the company's activities are ISO9001-2015 certified, and the horticultural activities and aeroponics in Lorraine are certified "high environmental value" (HVE) level 3. PAT ingredients are also RSPO MB certified, and all plants are sourced in accordance with the current Nagoya Protocol, which aims to protect global biodiversity. In addition, the ingredients are Cosmos and ISO16128 - 100 % natural origin compatible.

HydraQueen Exudactive is the first ingredient in the growing Exudactive range. Other products in pre-launch, Rhus chinensis and Equisetum hyemaleare also concentrated in highly active root molecules, offering different cosmetic benefits such as anti-aging, radiance and protection.

"We are extremely proud of the launch of HydraQueen Exudactive, the fruit of many years of R&D and our new commercial strategy. We chose Cosmet'Agora, one of the key venues to present this new ingredient to the market. At PAT, our commitment to sustainable innovation is at the heart of everything we do. We are committed to offering superior quality ingredients for the cosmetics industry while preserving the environment", says Jean-Paul Fèvre, President of PAT.

* Based on internal calculations. Figure valid for one plant life cycle.

L'Oréal acquires Gjosa to save water

L'Oréal-Gjosa

L'Oréal has announced the signature of an agreement to acquire the entire share capital of Gjosa, a Swiss company pioneering the development of water micronization technology. 

Deployed in over 10,000 professional hair salons in Europe and the Middle East, the patented water micronization technology of Gjosa's L'Oréal Professionnel Water Saver showerhead enables hair salons to save up to 69 % of water per tub*, while preserving the washing experience and pleasure for the customer. Some 200,000 salons are expected to be equipped by the end of the year.

In 2021, L'Oréal had already made an initial minority investment in the company via its Bold (Business Opportunities for L'Oréal Development) venture capital fund. This acquisition reinforces the group's commitments under its L'Oréal for the Future program. The stated aim is to innovate and extend the multiple beauty applications of Gjosa technology, while protecting the precious and coveted resource of water.

"The acquisition of Gjosa strengthens our ability to introduce sustainability directly into our products and services, seamlessly integrating water-saving technology into new formulations and Beauty Tech innovations, said Nicolas Hieronimus, CEO of L'Oréal Groupe. Together, we can rapidly develop sustainable beauty solutions that perform better and consume fewer resources, and introduce them into the wider beauty ecosystem."

* Reduced water flow compared to average salon flow

Texen gives concrete form to the collaboration between Lancôme and the Musée du Louvre

Texen - Lancôme x Louvre

Inspired by nine masterpieces of sculpture and the lights and colors of the Louvre Museum, Lancôme has created a new skincare and make-up collection: Lancôme x Louvre. Included in this collection is the Richelieu palette, a make-up palette created by Texen Beauty Partners. 

Among the make-up cases offered by Texen, Lancôme has chosen a simple, uncluttered square shape. Inside the base, the special insert features five compartments and a housing for two brushes. Here, the formula is directly pressed and stamped with the motif, thanks to a technology designed to optimize color impact and enhance brilliance. A mirror is housed in the lid, protected by a frosted adhesive printed with the Lancôme & Louvre logo.

The Greek poetess Corine by French sculptor Edme-François-Etienne Gois, on display in the Richelieu wing of the Louvre, is the star image. 

The case owes its slenderness to the quality of the image, which enabled the work to be focused in full frame on the top of the case. The Lancôme logo was then added by hot stamping. 

A technical challenge

The exterior of the case was metallized before the decoration was applied. To reproduce the very high quality of the art photo, Texen used the heat transfer label technique, in which a printed film is applied by heat.

Texen Beauty Partners' teams managed the entire development process, from injection molding to decorations, including the assembly of individual parts.

Quickly becoming iconic, the make-up palette is designed for multiple uses for complexion and eyes. Shades can be applied by finger or brush, on eyes or lips.

IoT solutions and tracing paper: Fedrigoni expands its offering

IoT solutions and tracing paper - Fedrigoni

Fedrigoni, a global player in the production of specialty papers for luxury packaging and other creative applications, self-adhesive labels, and RFID and connected solutions, took advantage of the Paris Packaging Week trade show to make several announcements. These included its investment in SharpEnd/io.tt and the acquisition of Arjowiggins China, a manufacturer of tracing papers used as an alternative to plastic.

The acquisition of a stake in SharpEnd/io.tt is part of a new venture capital program launched by Fedrigoni to accelerate its innovation process and acquire new technologies through young companies.

Founded in 2015 and based in London, SharpEnd bills itself as the world's first Internet of Things (IoT) agency. The company develops connected packaging solutions for brands, using a proprietary SaaS (software as a service) platform launched in 2019, called io.tt. Today, this platform manages billions of touchpoints across packaging and retail. "The world of connected products is increasingly strategic for us, and this operation, in synergy with our recent acquisitions of Tageos and the Grenoble R&D Center, will enhance our portfolio of solutions in the world of smart labels and papers."emphasized Marco Nespolo, CEO of the Fedrigoni Group.

With the acquisition of Arjowiggins China currently being finalized, the Fedrigoni Group is strengthening its geographical presence in the Asian market, where it already has an extensive distribution network, a self-adhesive labelstock production plant and an insert and RFID label production plant. The operation will expand the company's product portfolio in the tracing paper segment, a recyclable single-material substrate capable of replacing plastic in packaging. The Quzhou paper mill, located in Zhejiang province, is a world leader in the production of tracing papers, sold under the Gateway and Sylvicta brands, for applications ranging from industrial design and graphics to food packaging, consumer electronics and luxury goods.  

The French cosmetics industry is the most affected by counterfeiting

site-industries-cosmetiques A woman wearing make-up sits on a table.

Based on data from 2018 to 2021, a study by Euipo (European Union Intellectual Property Office) indicates that sales of genuine cosmetics have recorded annual losses of €3 billion.

Euipo looked at three sectors of activity: toys, clothing/shoes and cosmetics, in Europe. Of the three sectors studied, the cosmetics sector suffered the least from counterfeiting, with losses suffered by manufacturers of genuine cosmetics amounting to just under 5 % of total sales in the European Union. The French cosmetics industry, however, is the hardest hit in absolute terms, with annual sales losses of 800 million euros.

Beyond monetary losses

According to the report, Germany, the EU's largest consumer market, is losing almost 40,000 jobs in the three sectors studied. Other major countries experiencing job losses include Italy (24,000), Poland (18,000), Spain (15,000) and France (over 14,000). 

In addition to monetary losses and the impact on the job market, the report states that counterfeiting can present significant risks to consumer health and safety when it comes to toys and cosmetics. These potentially dangerous products account for 15 % of counterfeit items seized at the EU's external borders, according to an IP crime threat assessment carried out by Euipo in 2022.

European consumers' awareness and perception of counterfeit products is a key factor. According to Euipo's Intellectual Property (IP) Perception Survey of June 2023, a third of Europeans believe it is acceptable to buy counterfeits if the price of the genuine product is too high. This proportion rises to half among young people. The study takes into account the proportion of people who admit to having bought counterfeit products, whether by mistake or intentionally, in each country. In addition, the study shows that IP-related crime has links with other serious forms of crime.

Pioneer in fragrance diffusion technologies, Scentys accelerates its international expansion

Scentys Un air de Dyptique

An expert in airborne fragrance diffusion, Scentys pursues its commitment to sustainable development with the use of bio-sourced, refillable and plant-based materials, to preserve the authenticity of fragrances.

Established in March 2022 in New York, the company is also pursuing its conquest of the international market, particularly in the USA.

R&D remains a priority for the company. Active fragrances have been a major trend in recent years, and remain a buoyant segment for the brand, in which it pursues in-depth research and development...

Scentys also plans to continue developing its full-service, turnkey offering, providing customers with everything from design to packaging at its Saint-Ouen-l'Aumône (Oise) plant.

Major partnerships

Major strategic partnerships are planned for 2024 to support and accelerate these initiatives, strengthening Scentys' market position following flagship collaborations with Diptyque, Jo Malone and Dior, among others.

By the end of 2023, sales people specialized by market typology had been integrated into the company's sales force in order to effectively cover the multiple segments of the sector.

Through innovation, sustainability and strategic partnerships, the brand remains at the forefront of the space fragrance industry, confirming its commitment to offering its customers a remarkable sensory experience.

The year 2024 marks the 20th anniversary of the company which, despite the slow recovery of the Chinese market, one of the locomotives of the luxury sector, has benefited from the dynamism of several benchmark brands.

Photo: Un air de Diptyque

Seppic takes care of the scalp

Seppic - Alariane CV

The scalp is exposed to daily aggressions, particularly from the exposome. This can influence hair health. In fact, in China, over 90 % of hair product users believe that scalp care can improve the health of their hair*. 

Seppic therefore decided to re-explore the potential of Alariane CV (Inci: Aqua/Water - Butylene Glycol - Alaria Esculenta extract) to offer a dual effect on the scalp: protection of hair follicle cells and scalp lipids against the exposome.

Alariane CV - Double action

Alariane CV is an extract of Alaria esculentaa food traditionally consumed along the coasts of the far north Atlantic Ocean, for its excellent health properties and its binding/detoxifying effect against heavy metals, also known as "Irish wakame". 

Tests were carried out during exposure to cadmium, a heavy metal present in global pollution from cigarette smoke or phosphate fertilizers, for example.

In contact with cadmium, the scalp is weakened and subjected to inflammation, so hair follicles are no longer able to produce healthy hair.

Figure 1 - Alariane CV

Seppic points out that the use of Alariane CV has demonstrated, through protocols in vitroA significant 2 7% reduction in hair follicle inflammation compared to an untreated follicle, after Cadmium stress.

Microscopic observations of cells in the presence of Alariane CV showed an increase in their number and an improvement in their morphology, similar to cells not exposed to Cadmium.

Seppic claims that Alariane CV has a protective action on the hair follicle against Cadmium-induced inflammation, and helps preserve scalp function and maintain healthy hair. According to the company in vitro have also shown protection against lipid peroxidation after UVB stress.

Sources :
* Mintel
** Bailey, Susan E., Trudy J. Olin, R.mark Bricka, and D.dean Adrian. "A Review of Potentially Low-cost Sorbents for Heavy Metals." Water Research 33.11 (1999)

The Pochet Group and Seram unveil a new technology for laser decoration on glass 

Laser-Tone

The Pochet Group intends to accelerate its strategy to push back the boundaries of decors with its partners. The stated aim of the company, which specializes in the manufacture and decoration of high-end, multi-material beauty packaging, is to design original decors that combine luxury and responsibility. 

Its collaboration with Seram, a subsidiary of the Neyret group, a world leader in the ornamentation of luxury goods, aims to offer decorations "exceptional finesse, while exploring new creative possibilities."

The result of this collaboration is Laser Tone, a technology that produces a fine, nuanced decor with a wide range of functionalities.

Laser Tone uses lasers that are distinct from traditional lasers to engrave with finesse the entire part, from bottle to cap, without compromising on sharpness of detail, pushing back the conventional limits of packaging decoration.

From precise patterns to artistic solids: a diverse creative and finishing palette is made possible by this technology. Inspired by Seram's innovative approach to blending textile and perfume culture, it redefines packaging design standards, according to its designers.

Integrated features, environmentally-friendly production

Functional elements such as logos, brand information and QR codes can be integrated using this innovative technology. This versatility enables brands to express their identity in a distinctive way. The technology can be used on Pochet glass for a range of cosmetics packaging, and may in future be applied to other Group materials.

The decoration etched into the glass is unalterable. What's more, this technology requires less energy and no materials are consumed.

"The alliance between Groupe Pochet and Maison Neyret (Seram) aims to redefine the aesthetic and functional standards for laser decoration of packaging to offer brands infinite and sustainable decoration possibilities."emphasize the two partners.

Gaia Tech: the essence of upcycling

Phenoliva Olive Antioxidant Extract - Gaia Tech AG

The search for effective, sustainable ingredients remains constant in a rapidly evolving cosmetics industry. Startup Gaia Tech uses food by-products to create high-performance ingredients that meet the industry's need to respond to growing consumer and regulatory pressure for sustainability.

Peels, pulp, pomace, pits, shells, hulls, skins, seeds and other food by-products are often a burden for producers and must be disposed of at some cost. Gaia Tech founder Claudio Reinhard has seen first-hand how large quantities of olive oil production residues create environmental problems in Spain. 

Back at the Swiss Federal Institute of Technology in Zurich, he developed a process for extracting high-quality antioxidants from olive pomace. 

site-industries-cosmetiques Two men in lab coats working on a recycling machine at Gaia Tech.
From left to right: Enrico Tenaglia and Claudio Reinhard

The innovative treatment begins by separating the solid and liquid components of the olive pomace. The liquid part then passes through a material specially designed to absorb the antioxidants. The absorber is made from a fully biodegradable material and can be used several times before being applied as an agricultural fertilizer at the end of its life cycle. In the final stage, the antioxidant extract is purified for incorporation into industrial products.

The demand for natural antioxidants is strong in industry. The startup's first product, an antioxidant olive extract, is currently being tested by leading industrial partners for a variety of applications, from anti-aging cosmetics to natural food preservation. One cosmetics industry researcher claims that Gaia Tech has "the best antioxidant technology they've tested to date". Analytical trials have been launched in the cosmetics sector, and a dossier has been submitted to Efsa (European Food Safety Authority) for use in food.

Following a successful spin-off from ETH Zurich, Gaia Tech has closed a first round of financing and secured support from the Migros Pioneer Fund, Innosuisse, the Berne Economic Development Agency and the University of Agricultural, Forestry and Food Sciences (HAFL). The company aims to expand its product range and apply its technology to other types of agri-food by-products, to help the industry fully replace synthetic and fossil ingredients. 

The Aspa-Ingrecos union refocuses its activities on cosmetic ingredients and becomes Ingrecos

Ingrecos

Aspa-Ingrecos, the French association of manufacturers and distributors of surfactants and cosmetic ingredients, has decided to devote itself entirely to cosmetic ingredients, merging to become Ingrecos. A simplification that better reflects its activities and enables it to be better identified.

Present at the Cosmet'Agora trade show on January 16 and 17, 2024, the organization is in full expansion, with over 50 members. Its aim is to strengthen its position in representing and defending the professional interests of cosmetic ingredient manufacturers. 

Founded in 1945, Aspa initially brought together surfactant producers, before later opening a branch dedicated to cosmetic ingredients: texturizing agents, active ingredients of natural or synthetic origin, pigments, preservatives, UV filters... In 2011, the trade association became Aspa-Ingrecos. 

The merger of its two branches comes at a time when its business is increasingly focused on cosmetic ingredients, subject to growing regulatory and social pressure. It is the French branch of EFfCI (European Federation for Cosmetic Ingredients), which represents over 140 member companies.

The booming cosmetics ingredients sector is a strong pillar of the French economy, distinguished in particular by its excellent export performance. To maintain this momentum, consumer safety and environmental protection must continue to be priorities. 

"Ingrecos supports and assists companies in the sector, whatever their size, to enable them to master an increasingly complex and demanding regulatory landscape, a prerequisite for their competitiveness. Currently boasting some fifty members, from very small businesses to large groups, representing 2 billion in sales in the national economy and more than 5,000 direct jobs, Ingrecos hopes to take advantage of this refocusing to federate more widely and be more easily identified by industry players".says the organization.

Representing and defending cosmetic ingredients

Ingrecos is a recognized interlocutor with public authorities, and in particular with the various French ministries concerned (Ministry of the Economy and Finance and Industrial and Digital Sovereignty, Ministry of Ecological Transition and Territorial Cohesion, Ministry of Agriculture and Food Sovereignty, Ministry of Higher Education and Research...). It promotes and defends the interests of the industry with expertise and balance in the drafting of regulations, laws and standards to take into account the specific constraints of the various sectors to which they apply. One of its prerogatives is to promote the specific interests of cosmetic ingredients through a variety of missions.

Ingrecos offers its members a regulatory watch at national, European and international level, particularly on issues relating to the naturalness of ingredients, respect for biodiversity, the fight against deforestation, and environmental impact. Decoding, working groups and practical tools give members the opportunity to position themselves on specific points, such as the development of the ISO 16128 naturalness standard. A practical guide to Chinese cosmetics regulations, and country-by-country fact sheets on compliance with the Nagoya Protocol (international agreement on biodiversity), are also available.

Ingrecos also offers its members a network that enables them to create synergies and initiate new projects. Through EFfCI working groups, companies can exchange ideas with their peers not only in France, but also in Europe and internationally.

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