For 25 years, Pure Trade has been designing high-end packaging, luggage and accessories for prestigious international beauty and cosmetics brands.
The company materialized the creation of the Armani brand and proposed a complete solution for this collector's display box, complete with protective pouch and packaging, as well as a suitable carrying bag.
The box has received 12 coats of lacquer and is adorned with gold Armani letters, which seem to melt into the surface in a harmonious metallic sheen.
It contains a removable wedge for displaying lipstick tubes in the brand's 24 shades. A gilded metal clasp ensures locking.
This highly selective production has been the subject of precise technical development for a product destined for a second life as a dressing table with a diameter of 41 cm.