The need for sustainable design, health requirements, digital integration, regulations... In just a few months, a combination of major factors has accelerated the redefinition of product testing in-store or at home. Across all beauty segments, brands, distributors and suppliers are working to reinvent the discovery experience, while responding to changing consumer expectations.
This is the theme of the June 2021 issue of the magazine Industries Cosmétiques. To find out more, and to understand how these issues are being taken on board by manufacturers today, we asked journalist Kristel Milet to tell us how she came up with her article... Listen to it immediately on the podcast. Cosmetalks or to read with the review n°30.
