L'Occitane offers a visual and poetic experience with its holographic tube of Cerisier Irisé Hand Cream, which completes the brand's range of skincare products.
The plastic-laminated tube offers optimum protection for its fresh, floral formula. Its small format (30ml) is easy to carry for a moisturizing break at any time of day.
For this tube of hand cream, L'Occitane chose the holographic cold stamping effect proposed by Albéa. The tube was printed with 4 flexographic colors. The decoration is completed by a cold stamping effect that draws the delicate cherry blossoms. The dazzling pink octagonal cap evokes gourmandise and guarantees easy opening.
The holographic decoration effect belongs to the Fancy Déco family and is available on Albéa's laminated tubes. These are manufactured and assembled in Europe.
Fancy Déco decorations - for laminated tubes - have been designed to awaken consumers' senses right from their first contact with the packaging at point-of-sale. The Holographic Foil material is in line with the metallic trend, with a tube featuring iridescent effects. The 3D Varnish embossed finish and Soft Touch treatment complete the offer, providing a surprising relief effect and a velvety peach-skin effect respectively. The packaging expresses the softness of the formula and offers consumers a sensorial experience in store.
