Albéa unveiled new solutions combining sustainability and functionality at PCD 2026.
At the 2026 edition of Pack Classic Design (PCD) in Paris, Albéa presented innovations in responsible packaging. At the heart of this approach is the Greenleaf PCR tube, designed to be recyclable and incorporating 50 % of recycled plastic (PCR) in its structure. « Greenleaf PCR represents a significant step towards a circular economy »says Sonia Huneau, Communications Manager.
Applicators focused on the user experience
Among the new products, the applicator range stands out for its performance. Soft Bevel and Soft Dropper applicators are designed to optimize formula application. The Soft Bevel, for example, features a transparent tip that enhances formula color while ensuring comfortable application. « Every detail is designed to deliver a premium user experience »says Huneau.
Meeting sustainability challenges
The new product lines also comply with environmental standards in anticipation of European regulations on packaging and packaging waste (PPWR). Stick Skinstick 2.0 and Endless Kiss illustrate Albéa's determination to offer refillable, single-material packaging. « We aim to set a new standard for sustainability in cosmetics packaging »adds Sonia Huneau.
The 15-ml Twirl, an addition to the jar family, also underlines this commitment, offering an elegant refillable solution ideal for small-format skincare.
With a particular focus on lightweight packaging, the new EcoSlim Top range offers a significant weight reduction, helping to reduce carbon footprints.
