SPF50+ Base & Top is, according to its creators, the first hybrid SPF50+ nail care formula with UVA/UVB sunscreen, designed for time-saving consumers who want to use hybrid products with proven protective effects.

The formula of this new product developed by Fiabila, the world specialist in nail beauty, both base and topcoat, enriched with SPF and antioxidants, has been designed to prevent physical and chemical changes to the nail structure, reducing the risk of UV exposure and keratin oxidation during outdoor activities. According to Fiabila, it also prolongs color hold when applied first as a base and then as a topcoat.

Key ingredients in SPF50+ Base & Top include a marine plant extract to protect keratin from damage associated with reduced nail strength and other unsightly changes, and SPF50+ high-protection filters. Its solvent-based, non-thixotropic formula is film-forming. Also of note: carbonylated proteins are marked with a specific fluorophore after stress is applied to nails cut with or without marine plant extract.

Another Fiabila beauty innovation is Nail'glow Bronzer, an innovative hybrid nail treatment inspired by facial pearlescence and enriched with active ingredients. Its formula contains patented hexanal, a hardening molecule that strengthens and rebuilds fragile nails, flower acids, which help protect, moisturize and restore nails, and sarrazin extract, which helps protect nail keratin. What's more, the product is infused with mother-of-pearl, offering a warm tone to nails, while a concentration of 0.8 % radiance serum protects and beautifies them.

According to an exclusive Fiabila test panel*, nails are stronger (95 %), less brittle (90 %) and better nourished (95 %) after two weeks of application. Fiabila also reports that a laboratory efficacy study of the buckwheat extract contained in the formula showed that, after use, nail keratin is 51 % more protective against nail stress.

_{*20 users, three weeks, two coats}

Lubrizol intends to shine at Vitafoods Europe 2025 (May 20-22, 2025, Barcelona). Its stand will feature a golden stage with an interactive tunnel taking visitors on a journey of the brain.

In the spotlight: Curcushine, a nutraceutical concentrated with microencapsulated curcumin, designed to improve skin luminosity, reduce pigmentation and slow aging.

Visitors will also be invited to explore Lipofer microencapsulated iron, easy to digest and designed to support pregnancy. Also on display will be Magshape, a concentrated, bioavailable source of magnesium for relaxation; Lipophytol, dispersible phytosterols for cardiovascular health and menopause support; and Newcaff, a safe, time-release caffeine for active lifestyles. 

"These solutions combine scientific support with sensory appeal, guaranteeing safety and convenience."says Lubrizol.

Lubrizol aims to advance women's health through innovative nutraceutical products. Its microencapsulation technology optimizes the release and bioavailability of ingredients, making products both effective and enjoyable, according to the company. 

Yves Rocher is embarking on a new strategic phase with the aim of making hair care one of the pillars of its growth.

For 65 years, Yves Rocher has been the creator of "plant-based cosmetics", developing natural, planet-friendly cosmetic products with a bio-inspired approach, observing living organisms to identify the most promising plant-based active ingredients for skin care.

Relying on an integrated model, from plant to skin, anchored in Brittany, the company mobilizes its expertise in facial care to develop targeted hair solutions that meet the specific needs of the scalp and hair.

Dermo-botanical expertise for beautiful hair

Yves Rocher is part of the skinification trend. According to the company, scalp care is now the first essential step in any hair routine, at the crossroads of expectations in terms of naturalness, sensoriality and performance. 

Drawing on its dermo-botanical expertise, the brand launches its Sérum Équilibre Cuir. With one conviction: "the beauty of hair begins at the root".

The fruit of nine years' research and two patents, this new product is based on a formula highly concentrated in active ingredients of natural origin (96 %), combining an extract of eight organic plants grown in La Gacilly with a patented complex of plant saccharides. Designed as the first step in any hair ritual, this universal serum targets the scalp's three essential needs: soothing, moisturizing and protecting.

Reinventing the hair care shopping experience

The hair care offer now represents 9 % of Yves Rocher's total sales. To support its growth, the brand is deploying a 360° strategy. This includes a stronger physical presence, with immersive promotion of the offer in its 660 stores, and the launch of in-store hair diagnostics in 2026.

Customers are also offered an enriched digital experience via the brand's marketplace, which boasts 50 million visits a year. Yves Rocher's marketplace now includes partner brands with expertise in hair accessories and dietary supplements (DLAB, Epycure, Bachca, etc.), with a holistic approach to beauty.

"As France's No.1 beauty brand, Yves Rocher has an essential role to play in the transformation of hair care. This market is evolving rapidly, driven by growing expectations for naturalness, performance and attention to the scalp. Our dermo-botanical expertise, the fruit of 65 years' knowledge of plants and the skin, enables us to respond with relevance. By combining science and nature, we are developing a new generation of effective, sensorial and accessible skincare products. Our ambition is clear: to make hair care a strategic lever and position Yves Rocher as the benchmark for scalp care.says Céline Damour, Yves Rocher Brand Director.

With 38 existing capillary products, the brand plans to launch seven new products in 2025 and reformulate its expert ranges from 2026 onwards, to undertake an ambitious transformation of its capillary offering with one objective in mind: "combining performance, naturalness and accessibility.