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Tuesday August 16th, 2022
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Quadpack expands its presence on the American continent

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Acquired in 2018, East Hill is fully integrated into the Quadpack brand business, as the company strengthens its expansion strategy in the Americas.

Quadpack, an international manufacturer and supplier of beauty packaging, has embarked on an extensive campaign to expand its operations in the Americas. Quadpack has set a target of conquering one percent of the $6 billion cosmetic packaging market by 2025. Preparations include the integration of East Hill Industries into the Quadpack brand, new sales offices in New York, Los Angeles and Miami, and a supply center in Mexico.

"The time has come to expand our reach," said Anthony Le Minoux, Managing Director of Quadpack Americas. Since we strengthened our presence in the U.S. by partnering with East Hill in 2018, we have doubled the size of our business. All the elements are in place: we have a targeted portfolio of in-house products, a network of satellite offices in major U.S. cities, a supply center in Mexico to work with continental partners, and a massively expanded U.S. decoration plant. We are ready to take our business on the American continent to the next level. »

Quadpack's portfolio includes both its own Q-Line range and packaging solutions from its manufacturing partners. Q-Line is a collection of intelligent and modular solutions manufactured in Quadpack's European plants, which are stored locally, assembled and customized in Quadpack's storage and decoration plant in Dallas, Texas. This business model gives Quadpack the flexibility to provide late differentiation, accelerated time to market and a reduced carbon footprint. One third of all orders are produced or assembled locally, in accordance with its practice of providing solutions in the region for the region.

Two years after its last U.S. expansion, Quadpack has innovated in wood packaging, pot manufacturing and sustainable solutions for beauty brands around the world. In addition, Quadpack was one of the first beauty packaging companies to embrace e-commerce in America. Its online store, InStockPack, run from the Dallas office, has successfully served start-ups, independent brands and fillers since its launch in 2019.

The expansion plans will provide local beauty brands with access to Quadpack's packaging expertise and innovations, particularly in the areas of airless, wood and other sustainable solutions such as Sulapac biocomposite packaging. They will also be able to source from InStockPack.

Quadpack is currently exploring local markets to expand its network of manufacturing partners.

Headquartered in Barcelona, Spain, Quadpack Industries operates in its three key territories: Europe, the Americas and the Asia-Pacific region.

photo:
Anthony LeMinoux, General Manager Americas, Chris James, Vice President of Sales, and Chip Clayman, Vice President of Operations.

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External resources
www.quadpack.com

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