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Cosmetics and perfumery: a world leader in the Paris region faces competition from Asia

In France, the trade deficit continues to widen for most manufactured products, but is still on a downward trend. the cosmetics-perfumery industry exported 16.2 billion euros in 20212.5 % higher than in 2019. France is well ahead of the United States, number 2, which exported 9 billion euros in 2020. It is the third largest export sector (80 % of French production) after wine and aeronautics. 

More than 800 establishments (excluding retail) are based in the Paris Region. It is the territory of tomorrow's cosmeticsWith its laboratories, 9 major R&D centers and the Synchrotron Soleil, it is above all a decision-making center, home to the majority of the sector's head offices. 

Île-de-France boasts over 50 contract manufacturing and packaging companies, over 80 raw materials companies, over 40 testing and analysis companies, over 70 primary and secondary packaging companies, etc. The Givaudan site at Argentueil (95), for example, with its 600 employees and 6-hectare site on the banks of the Seine, is the origin ofone in four fragrances marketed worldwide.

Faced with competition from China and South Korea (Seoul announced the creation of a Global Beauty Industry Hub), the Region identified this sector as strategic in its revision of the Schéma régional de développement économique d'innovation et d'internationalisation - SRDEII (Regional plan for economic development, innovation and internationalization) last May. In particular, it supports the Cosmetic Valley competitiveness cluster. 

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